Page 8 - On The Move - Volume 17, Issue 1
P. 8
Clicks, Bricks And Trust:
Why the Dealership Matters to Every Generation
ver the last year, a number of popular narratives about the future of the auto industry have
Osuccumbed to hard, cold reality.
The biggest of these narratives was that fully autonomous vehicles were just a year or two from taking
over our roads. There had been so many pronouncements about robo-cars taking over the country,
they were almost too numerous to count.
By 2019, however, we could no longer ignore the reality that the engineering challenges associated
with safely removing humans from the driving equation were far greater than promised two years
By Peter Welch earlier.
NADA President & CEO
(Originally published on the But there were other narratives that were just as bold, and just as wrong. For example, ride-hailing
NADA Blog November 4th, 2019) would continue to grow and make personal transportation so cheap that nobody would consider
owning their own vehicle.
Not only has ride-hailing proven to be far more expensive than personal vehicle ownership, but the
latest data we now have—directly from the main app-based ride-hailing services—suggests that the
number of hailed trips may have already peaked in our largest metro areas. Moreover, the number
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